I believe that a good way to get more people interested in a certain niche industry is to link it with another fandom. I have been trying to promote the anime industry with my theme song polls and such. So far, I have been trying to lure members of the 80’s/90’s nostalgia movement and the Brony fandom in. Most of the time, I started by first introducing a year that provokes nostalgia (ex. 1993, 1985), and then posting the theme song of a nostalgic cartoon as the first. Then the second is the theme song of a show (or theme song of a show’s season or something like that) that came out the same year which I want to promote.
That’s how I got into anime. I entered the 90’s nostalgia movement and watched cartoons and such, which then lured me into 90’s anime and then radiated outward to other decades including the present day ones.
Do you think that is a good tactic?